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Be Your Own Marketing Agency
Week 1: Getting Started With Your Marketing Foundation
Introduction
Introduction Video (10:45)
Join the community!
Monthly Office Hour
Master Your Marketing Foundation
S.W.O.T Analysis Worksheet
S.M.A.R.T Goals
Buyer Persona
Branding & Messaging
Week 2: Content Marketing
Content & Inbound Marketing
Content Strategy Worksheet
BONUS: Create Your Content Marketing Strategy in One Hour! (22:25)
Week 3: Search Engine Optimization
Search Engine Optimization Overview
SEO Worksheet
Blog/Webpage Optimization Video (3:54)
How to Update Your Blog or Page Content (7:28)
Google My Business Video (5:39)
SEO Updates in 2021 BONUS Video (10:40)
Ubbersuggest for Keyword Research and SEO Analyzer {Video} (13:38)
Week 4: Social Media Marketing
Social Media Marketing Overview
Social Media Strategy Worksheet
Facebook Overview
Facebook Tutorial Video (24:30)
Facebook Analytics Video (4:50)
Instagram Overview
Instagram Tutorial Video (18:21)
How to Create Instagram Reels Video (9:09)
How to Create Instagram Guides Video (6:49)
Instagram Analytics Video (5:10)
Linktree for IG Set-Up Video (4:50)
Later.com (Scheduling App) Video (7:58)
Pinterest Overview
Pinterest Tutorial Video (22:25)
Pinterest Analytics Video (3:42)
LinkedIn Overview
LinkedIn Tutorial Video (19:11)
LinkedIn Company Page Video (5:30)
LinkedIn Analytics Video (3:47)
Twitter Overview
Twitter Tutorial & Analytics (6:23)
Social Media Analytics Overview
Social Media Key Takeaways
31+ Social Media Post Ideas
Canva BONUS Video (29:59)
Tik Tok, Youtube and Clubhouse, oh my!
Week 5: Public Relations + Email Marketing + Analytics
Email Marketing Overview
Email Marketing Worksheet
Email Funnel Example {Welcome Sequence}
Analytics Overview
Google Analytics Video (11:37)
Monthly Analytics Template
Resources
Marketing Resources
Productivity Resources
Marketing Timeline
Digital Marketing Checklist
Online Listings Checklist
Hubspot Overview Video (16:01)
Offline Strategies Overview
Disclosure & Copyright
Disclosure & Copyright
Hubspot Overview Video
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